工作內容：
Position Purpose: ￭To increase company sales by generating specific activities for retailers through leveraging global brand positioning. ￭Develop and implement the Trade Marketing strategy to contribute towards brand growth targets and cross-category business objectives. ￭Ensure E-Commerce activities are well managed and coordinated across all relevant functions. ￭Support in E-Commerce administration areas in stock, logistic and customer service.
Trade Marketing ￭New product launch forecasts and execution. ￭Manage all aspects of retail/VIC event planning, meet strict deadlines, and stay within budget. ￭Mall exposure arrangement such as store mailer, DM Ads, banner, campaign, and outpost. ￭Collect and analyze consumer and market insights and competition strategies to make recommendations to management. ￭Implement media and promotion plans and ensure implementation of trade marketing plan. ￭Provide periodic reports to manager. ￭Manage and maintain CRM database & VIP program.
E-Commerce ￭Assist in maintaining platform operations, product reporting and listing, and product sales statistics and data analysis. ￭Plan EC's annual sales and product promotion activities, coordinate with the EC's theme activities, and conduct subsequent benefit analysis. ￭Familiar with EC platform (SHOPLINE backstage, MOMO, Line gift) related contact matters, event reporting, in-store banner listing, etc. ￭Develop new channels, KOL group purchases or cross-industry cooperation. ￭Product order control and supply chain communication ￭Customer service and after service
我要應徵
行銷企劃人員(依能力調薪)
